Three founders reveal their niche business metrics: Hot Plate (Shopify for food pop-ups) powers $100M in sales, Tolan (AI companion app) has 100K+ paying subscribers generating seven figures monthly, and Overlap (autonomous video editing) achieved 2 billion impressions in two years while growing 18% MoM. Sam Parr and Shaan Puri ask founders their juiciest numbers and offer real-time advice. Hot Plate democratized food entrepreneurship by eliminating brick-and-mortar barriers; independent sellers now generate six to seven figures annually using Instagram and pre-order tools.