Kalshi, the prediction market platform that hit $22 billion valuation in one year, faces $36 billion lawsuit from New York while its co-founder Luana Lopes Lara argues prediction markets incentivize truth over clickbait—and operate fundamentally differently from sports betting despite 75% sports volume. Prediction markets achieve 70-90% accuracy by combining financial incentives for research with real-time price competition, unlike polls which aggregate elite forecasts top-down.