RJ Scaringe, Rivian's founder and CEO, explains how the company competes with Tesla by building distinct products rather than copying competitors, manages 40 million decisions across 17,000 employees, and leverages its software platform through a $5.8B licensing deal with Volkswagen while preparing to deploy 50,000 robotaxis with Uber by 2028. Building a car requires coordinating 5,000+ engineers making roughly 40 million decisions, necessitating distributed decision-making systems that feel coordinated as one product.