What if the system is designed to corrupt even good companies? Eric Ries, author of The Lean Startup, argues that corporate corruption isn't about individual ethics—it's structural. His new book Incorruptible reveals how trustworthiness is business's most undervalued asset, why success itself destroys mission-driven companies, and how a few organizations like Cloudflare and Novo Nordisk are proving that doing right is more profitable than exploitation. Organizations are emergent intelligences with their own character and ethics that operate independently of individual employees' values, making structural design more critical than hiring virtuous people.